An API (Application Programming Interface) allows communication between different interfaces. Generally, the integration is done by two software; the first supplies the data and information while the second consumes them.
From a more technical point of view, an API is similar to a set of rules for how the software works so that other systems and applications can use it. This means that developers do not need to create an application from scratch, as the documentation provided serves to light the way to building something new.
- Overall, this integration ensures
- An exchange of information is fast and secure
- A lot of practicality for the customer, who does everything without having to leave the page
- Ease of handling information
- More assertive and accurate data
A classic example is the integrations between Spotify and Instagram that allow users to share the music they are listening to in stories. Through an API like molecule for example, developers can create new software and applications for much less.
What Is An API For?
As you know, we live in a connected world. APIs are indispensable to creating and developing innovative products for those who want to deliver a complete and modern solution to the customer. If the user wants to like your page on Facebook, he can do so without leaving your site; the API integrates the site with the leading social networks. Another application of the APIs extends to e-commerce and subscription services: several companies already use payment API solutions, allowing customers to buy and pay online.
You can share a fun photo of your cat on Instagram and Facebook feeds simultaneously. That way, it looks like magic. What are the benefits of an API? API integrations offer many advantages for businesses looking for more practicality in their daily lives. Some of these advantages are:
APIs allow companies to control who access their services, thus ensuring more security for their software and hardware.
Increased Productivity For Technology Teams
As we already mentioned, with APIs such as molecule for example, technology teams do not need to build applications from scratch – this saves time and increases productivity since it is possible to do more tests and implement solutions with agility.
By not needing to develop all the necessary solutions from the beginning and using technologies already made available by third parties, companies save the financial and human resources of their development teams, which are allocated to tasks that are core of the business.
Optimization In Data Usage
Only the necessary information is used in a data exchange via API, enabling faster storage and processing. In this way, the chances of system overload are reduced.